Aim: Gain more user-generated content and signups on Topbot.
TASK 1
7-day plan to promote Topbot feature
Day 1:
- Post a meme of how people post long ChatGPT comments on LinkedIn posts. And how you have built a product ‘Topbot’ that’ll post comments and replies for you. You can ask them to sign-up on the waitlist.
Signups achieved here.
Day 2:
- Publish a detailed yet crisp blog post (or a carousel) introducing Topbot and its key features.
- Here, we can launch it and email folks with a FREE version for 3 days. Those who weren’t on the waitlist won’t get it. And if people wanted to extend their FREE version, then they will have to share their customised links and invite more people. Every new invite would extend the usage for 3-4 days at a discount rate after that.
Hence, they might try to post reels and tweets. Hence, UGC achieved.
We can specifically ask everyone on our social media to create reels/posts and tag us along with uysing the hashatg #trytopbot hence leading to even more UGC.
Day 3:
- Identify and reach out to 2-3 early Topbot users for testimonials.
- Create social media posts with the testimonial quotes and user images/logos
Day 4:
- Create a step-by-step short video (up to 60 seconds) on how to set up and use Topbot. And even how it can make our life easier by monetising your audeince and being there even when you aren’t. Your twin.
Day 5:
- Collaborate with 1 influencer or employee with a good online presence to share their video using topbot and in return give them a week’s free aceess (in case we don’t want to do it paid)
- Have them share their Topbot experience through 2-3 tweets & 3-5 IG stories.
Day 6: